Cherokee Nation Entertainment
Food Hall Branding
The
Challenge
Cherokee Casino & Hotel West Siloam Springs was looking to reinvent their former buffet space into a new Food Hall concept. Because we have a ravenous appetite for tasty branding projects like this, we immediately dug in.
The
Idea
Our idea was to brand the Food Hall as a place to gather, and this steered our concept and design direction.
What We Did
We named and designed each Food Hall brand, then crafted the styling for marketing, marquees and menus. Since opening, several kiosk concepts have appeared at other properties as featured menu items or in their ghost kitchen.
Our partnership with Good Giant has been key to our success, expanding our reach and increasing our speed to market.
Cherokee Nation Entertainment
Our Roles
Strategy
Brand & Creative
Strategy
Brand & Creative
Related Work
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