Chad Hallert
Chief Marketing Officer

Bio
With over 20 years in digital and growth marketing, Chad Hallert has built a career helping brands navigate complex customer journeys, optimize performance and drive sustainable growth. His expertise spans the gaming, travel, tourism, B2B and health & wellness industries, where he has led high-impact marketing strategies.
As Chief Marketing Officer at Good Giant, Chad oversees digital strategy for high-profile clients while directing the agency’s marketing and new business efforts—ensuring continued market expansion and growth.
An adjunct professor at the University of Nevada, Reno, Chad also mentors the next generation of marketing leaders and frequently shares insights on marketing transformation, digital strategy and innovation.
As Chief Marketing Officer at Good Giant, Chad oversees digital strategy for high-profile clients while directing the agency’s marketing and new business efforts—ensuring continued market expansion and growth.
An adjunct professor at the University of Nevada, Reno, Chad also mentors the next generation of marketing leaders and frequently shares insights on marketing transformation, digital strategy and innovation.
Giant Mentions
Direct Market News’
40 Under 40
HSMAI
Top 25 Extraordinary Minds in Hospitality Marketing
Adjunct Professor
University of Nevada, Reno
Board Member
Casino Direct Marketing Association